hype

Idioms (5)

• flash in the pan Informal · CEFR B2
  something that shows brilliant early promise but fails quickly and leaves nothing behind
• flavor of the month Informal · CEFR B2
  a person, framework, or thing that is fashionable for a very short time
• smoke and mirrors Informal · CEFR C1
  a deceptive or illusory presentation that hides what is really going on
• jump the shark Informal · CEFR C1
  to reach the point of absurd decline, past which a product or franchise loses credibility
• gold rush Neutral · CEFR B2
  a sudden mass rush to profit from a new opportunity