target

Meanings

1. 1
   noun

   A goal or result that you aim to achieve.

   The team set a target of selling a thousand tickets this month.

2. 2
   noun

   An object, person, or place that someone aims at or attacks.

   The soldiers fired at the target on the practice field.

3. 3
   verb

   To aim something at a particular group of people.

   The advertising campaign targeted young families.

4. 4
   noun

   A person or group that an organization tries to reach or win over.

   Teenagers are the main target for the new app.

From Middle French targette, targuete, diminutive of targe (“light shield”), from Old French, from Frankish *targa (“buckler”), akin to Old Norse targa (“small round shield”) (whence also Old English targe, targa (“shield”)) from Proto-Germanic *targǭ (“edge”), from Proto-Indo-European *derǵʰ- (“fenced lot”). Akin to Old High German zarga (“side wall, rim”) (German Zarge (“frame”)), Spanish tarjeta (“card”).

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