strategy
Phrases (1)
Idioms (27)
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boil the ocean
CEFR C1to attempt something impossibly large or ambitious, especially by trying to solve every problem at once
Neutral -
test the waters
CEFR B1to try something cautiously before committing fully to it
Neutral -
shotgun approach
CEFR B2a broad, unfocused strategy that tries many things at once, hoping one will work
Informal -
trial balloon
CEFR C1a tentative announcement or test designed to gauge reaction before committing to a decision
Neutral -
playbook
CEFR B2a set of proven methods, tactics, and moves for a given situation
Neutral -
dry powder
CEFR C1cash reserves kept ready to invest when opportunities appear
Informal -
cash cow
CEFR B2a product or business that generates steady, reliable profit with little further investment
Neutral -
move the needle
CEFR B2to have a significant, measurable effect on a key metric or outcome
Neutral -
game changer
CEFR B2a new development that fundamentally alters a situation or market
Neutral -
low-hanging fruit
CEFR B2the easiest, quickest wins available
Informal -
land grab
CEFR B2a fierce rush to capture as much market share or territory as possible, often before the market matures
Informal -
winner takes all
CEFR C1a market dynamic in which the leading competitor captures nearly all the value
Neutral -
pivot
CEFR B2to change a company's direction or business model in response to what the market reveals
Neutral -
moat
CEFR C1a durable competitive advantage that protects a business from rivals
Neutral -
flywheel
CEFR C1a self-reinforcing growth engine in which each success feeds the next
Neutral -
blue ocean
CEFR C1an uncontested market space with no direct competitors
Neutral -
red ocean
CEFR C1a crowded, hyper-competitive market where rivals fight over existing demand
Neutral -
double down
CEFR B2to increase your commitment to a position or strategy, especially after mixed results
Neutral -
go all in
CEFR B2to commit fully to something, risking everything you have
Informal -
trump card
CEFR B2a hidden advantage kept in reserve for the decisive moment
Neutral -
ace in the hole
CEFR C1a secret advantage kept hidden until it is needed
Neutral -
corner the market
CEFR C1to gain such control of a market that competitors cannot operate in it
Neutral -
stay the course
CEFR B1to continue with a plan despite difficulties or doubt
Neutral -
the name of the game
CEFR B1the central, most important aspect of a situation
Informal -
first-mover advantage
CEFR C1the edge a company gains by entering a market before competitors
Neutral -
ace up your sleeve
CEFR C1a hidden advantage kept in reserve
Neutral -
fight fire with fire
CEFR B2to counter an opponent using the same methods they use
Neutral