logotype

C2+ Topic:Business & Commerce

US /ˈlɔɡəˌtaɪp/ UK /ˈlɒɡəʊtaɪp/ See IPA manual

noun

Meanings

1

noun
a distinctive symbol or design representing a company or brand

The firm redesigned its logotype for the rebrand.

Thesaurus

Synonyms

1 noun · a distinctive symbol or... logo emblem insignia monogram trademark symbol

Word family

Related forms logologogramlogos

Etymology

A compound of Ancient Greek lógos ('word') + týpos ('impression, type, mark'), originally a printing term for a single piece of type bearing a whole word.

lógos Ancient Greek týpos Ancient Greek

View etymology graph ->

Topics

Business & Commerce

# logotype

**Type:** Word
**Level:** C2+
**Part of speech:** noun
**IPA (US):** ˈlɔɡəˌtaɪp
**IPA (UK):** ˈlɒɡəʊtaɪp

## Meanings
1. a distinctive symbol or design representing a company or brand

## Examples
- The firm redesigned its logotype for the rebrand.

## Synonyms
- logo
- emblem
- insignia
- monogram
- trademark
- symbol

## Related Forms
- logo
- logogram
- logos

## Roots and Affixes
- Root: lógos
- Root: týpos

## Etymology
A compound of Ancient Greek lógos ('word') + týpos ('impression, type, mark'), originally a printing term for a single piece of type bearing a whole word.

## AI Etymology
Logotype is a compound of Ancient Greek lógos ('word') + týpos ('impression, type, mark'), originally a printing term for a single piece of type bearing a whole word. The etymological trail includes Ancient Greek lógos, Ancient Greek týpos. The same word family includes logo, logogram, logos. Its current noun use means "a distinctive symbol or design representing a company or brand".

## Topics
- Business & Commerce

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logotype

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